Brand and packaging

Makotopong Gin

From concept to bottle

A craft gin brand built from the ground up: the story, the identity, the labels and the launch. Made to stand out on a crowded shelf.

PositioningIdentityLabelsLaunch
Makotopong Gin campaign photo
Makotopong Gin front label

The brief

A new craft gin that needed a name people remember, a story worth telling and a bottle that earns a second look on the shelf.

What we did

  • Positioning and brand story
  • Identity and label design, with print-ready files
  • Launch content for social
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